Cane Espresso
Double shot espresso extracted over unrefined
cane sugar.
Coffee is the moment, the message and the medium.
Naad is a celebration of Indian coffee through the diversity of the Indian terroir, with the roastery and cafe located in the heart of India, Hyderabad.
Indian Coffee Offerings
The program focuses primarily on Indian coffees sourced from estates across the Western and Eastern Ghats, highlighting the diversity of terroir, elevation, processing methods, cultivation practices found across the country while maintaining a good relationship with farmers and producers. By presenting these coffees with clarity and respect for origin, Naad aims to showcase the depth and potential of Indian coffee within the global specialty coffee landscape.
INDIA’S DIVERSITY ECHOES IN HER COFFEE’S TERROIR.
SIGNATURE BREWS
Naad’s coffee offerings span across hot & iced, milk & black, classics & signatures. Experience this range at our cafe in Madhapur, Hyderabad.
NAAD BISTRO
At NAAD, coffee and food belong together. Ingredients, fermentation, acidity, sweetness, texture, aroma and temperature can all create relationships between the plate and the cup. The Bistro is another way of exploring coffee. Not separately from food, but through it.
BAKERY
Every loaf, pastry and baked element is considered through the same sensory lens we bring to coffee with balance, aroma, acidity, sweetness, texture and finish.
ONE COFFEE WORLD, MANY EXPRESSIONS
Expressions
Roastery
Here, every coffee is approached individually. We roast not to impose a flavour, but to reveal what is already present in the seed - its origin, variety, process and character.
Bistro
Sometimes coffee accompanies the food. Sometimes the food reveals something new in the coffee.
Bakery
Pastry, bread and daily warmth from the same hands-on culture. Coffee and fresh bakes have a symbiotic connection spanning years and cultures.
Academy
Coffee becomes more fascinating the more we understand it. The NAAD Academy brings producers, professionals and coffee lovers together through tastings, workshops and brewing sessions.
Library
Our Library extends curiosity beyond the cup, through books, research, process documentation and the accumulated knowledge of coffee cultures around the world.
Retail
A space curated for you to experience coffee beyond the cafe. Explore freshly roasted Indian coffees alongside the tools, equipment and objects that become part of the ritual of brewing at home.
Events
Cuppings. Workshops. Conversations. Guest roasters. Producer encounters. Brewing sessions. Music. Research presentations. Our events bring together people who grow coffee, work with coffee and simply love drinking it.
The People Behind NAAD
NAAD is shaped by people with different paths, experiences and perspectives, brought together by a shared belief in the power of coffee, hospitality and connection.
PRESS
Stories, features and mentions from publications covering NAAD.
Features
Robb Report
NAAD is Brewing a New Coffee Culture in Hyderabad
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The Hindu
Inside NAAD: Hyderabad's all-in-one coffee, bakery and bistro space
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Elle Gourmet
At NAAD Hyderabad's new roastery-bistro, a cup of coffee opens up a story
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Condé Nast Traveller
NAAD Hyderabad Coffee Shop
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The New Indian Express
NAAD: New Rhythm of Coffee
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Mid-day
What is the Future of Coffee in India?
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We explore Indian coffee from the soil where it begins to the final cup it becomes, with curiosity, knowledge and respect for craft.
